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| Management number | 19137498 | Release Date | 2025/10/18 | List Price | $29.19 | Model Number | 19137498 | ||
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This ninth edition of Principles of Marketing is a valuable addition to any business and economics library. With pages of insightful content, this hardcover book provides an in-depth analysis of marketing principles, covering topics such as market segmentation, consumer behavior, and product development. Written by renowned authors Philip Kotler and Gary Armstrong, this book is a must-read for anyone interested in the field of marketing.
The publication year of 2000 and release year of 2001 make this book a classic in the industry. The language used is English, making it accessible to a wide range of readers. The book is published by Prentice Hall PTR, a reputable publisher known for producing high-quality books.
| Category | Books > Reference Books > Educational & Instructional Books |
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| Size | N/A |
| Brand | Prentice Hall |
| Condition | Good |
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